AAPI comms pros use "data and narrative" to help bridge gaps

By Sherri Kolade, PR daily |

Asian Americans and Pacific Islanders are diverse trendsetters in the industries they impact and communicate about – more representation is needed now, though, according to statistics.

During May’s Asian American and Pacific Islander Heritage Month and beyond, these cultures are celebrated with their contributions and accomplishments acknowledged around the country.

The Museum of Public Relations recently held an online event paying tribute to this diverse cultural group. This year’s theme highlighted the AAPI community’s influence on brands, films, and culture.

Shelley Spector, Museum of Public Relations founder and director, spoke during the event about AAPI communicators acting as change agents in today’s world.